Deckers Outdoor Corporation
Channel Marketing Associate (Finance)
The Role
Under Guidance of the Channel Marketing Manager, the Channel Marketing Associate is responsible for assisting with brand marketing strategy across DTC and US retail channels. Will work closely with Channel Marketing Manager to understand key marketing initiatives to contribute towards marketing objectives within each channel. The Channel Marketing Associate must possess a unique blend of project management, presentation skills, business management, Data analysis & reporting skills, excellent team spirit and brand/ industry passion. This individual needs to understand the core consumer and the broader opportunity and have a sense of urgency to move quickly in a dynamic brand. In addition, role will support Channel Marketing Manager with briefing and asset creation needs for Teva DTC channel. This will include coordinating with Teva DTC teams on creation of monthly email calendar and broadcast email campaigns by briefing copy and creative needs and getting approval from Channel Marketing and GTM Marketing Managers. With support of Channel Marketing Manager and inputs from GTM, Social, and PR teams, will support broader marketing team's inventory allocation through submitting seasonal marketing forecasts and bulk order placement to ensure product is available for influencer, PR, and retail account seeding programs.
Your Impact
With oversight from Channel Marketing Manager, A key role will be to support independent specialty retail partners and oversee implementation of marketing initiatives. Will be the point person to oversee execution and distribution of retail tools including POP program, promotional items, and seasonal assets to US retail and regional partners through coordination across brand design team, creative agencies, and contracted vendors. Help in the ideation, communication, and application of retail training and engagement through execution of seasonal training and product seeding strategies. Be the point of contact for all specialty independent rep marketing related requests and inquiries. Create and manage seasonal trade calendar to align to key moments throughout the year.
The primary functions of this role, include but are not limited to:
Who You Are
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What We'll Give You –
Equal Employment Opportunity
All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.