Kofax
Sr. Field Marketing Manager (Marketing)
Sr. Field Marketing Manager x 2
Working as part of a team of 2, between you driving the execution of Field and Channel Marketing across the Americas, you'll manage programs across digital, event, and ABM to increase revenue and market share for our industry leading products and services. You're going to be part of a larger, global team who are collaborative, supportive, and enabling, excelling at developing cross-functional relationships.
As an expert in expanding lead generation, account-based marketing, channel marketing, and pipeline development opportunities you'll be working closely with sales, corporate communications, demand center and product marketing, building channel assets and global partner programs, supported with compelling corporate messaging and enablement tools. You know how to write and present to an enterprise level audience, using your exceptional communication skills to be an ambassador for a brand, ensuring consistency of messaging and look across all applications.
You thrive in fast-paced, changing environments and as a creative problem-solver and analytic thinker you have a great ability to drive progress and change. You're skilled in leveraging best practices and championing partners to create scalable marketing programs, customer-facing content, and internal enablement that impacts the marketplace.
As well as having the creative, energetic streak we need, you're also capable of getting into the weeds on the data and analytics: managing and optimizing quarterly marketing plans and budget and providing monthly reporting on demand metrics for the sales team that quantify the program impact (ROI, engagement, funnel metrics).
We're looking for previous field marketing experience within a B2B high-tech business, ideally in software. You're proficient in Salesforce CRM, Eloqua or any other marketing automation tool and are always happy to learn more.
The role will involve travel, approx. 30-50% of your time, primarily in the US.
While the job description describes what is anticipated as the requirements of the position, the job requirements are subject to change based upon any changing needs and requirements of the business.
Kofax, Inc. is an Equal Opportunity Employer M/F/Disability/Vets