Cascades Technologies Inc
Bilingual Outreach and Digital Marketing Specialist- Remote (Finance)
CTi is seeking a Bilingual Outreach and Digital Marketing Specialist to add to our team.
The right candidate will provide social media, email marketing, agency partnership, general outreach and public engagement support to promote theclient's platform. This position is an exciting combination of media relations, marketing and outreach.
This client program and its related delivery channels function as an integrated and agile project team. However, there may be times that the program's priorities shift due to national emergencies or a website's redesign, etc. During these occurrences, you may be required to assist other team members in meeting the Government's requirements. At these times, the primary job function will have lesser importance to these infrequent occurrences.
For example, you may be required to write bilingual social media messages or develop new or refresh content specific to a project. During these times, your primary work will be reduced to allow you time to assist with the new priority. You will not be required to exceed your regular 40-hours work week.
Skills/Requirements:
Be fully bilingual/bicultural in English and Spanish. Strong writing and editing skills in both English and Spanish. Experience running social media accounts - including but not limited to Facebook, Twitter, Instagram, and YouTube Experience working with HubSpot, Google Analytics and Search Console. Experience planning and hosting live digital events, such as webinars or Facebook Lives, preferred. Experience with public/media relations strategies. Preferred additional experience in graphic design and social listening platforms. Experience developing public relations strategies, such as developing media plans, corresponding with members of the media, and researching and developing relationships with nation-wide media contacts.
Responsibilities:
Act as a Hispanic language, culture and marketing Demonstrate experience in public relations, media and marketing with a special understanding of the Hispanic media market and the needs of the Hispanic Provide and grow a syndication network for Hispanic media that will place the platforms content on major Spanish language digital platforms. Demonstrate a strong understanding of and stay up-to-date on the latest digital marketing trends and be able to develop and implement campaigns to disseminate information about government products and services. Write and edit copy for outreach channels in a timely, accurate, and clear Ability to effectively run and manage social media channels for a government agency. The contractor shall write social media messages and be responsible for social media monitoring and listening and building public and federal communities and responding to questions on several social media platforms. Use strong research, social monitoring, and customer service skills to respond to questions through platform inboxes and on posts. Provide email marketing tactics, help manage an overall marketing strategy, and be able to write compelling subject lines and informative email newsletters to draw readers to government products and services. Create marketing materials including but not limited to social media messages, email newsletters, blog posts, news articles and more. Review metrics and data and report on the results of outreach Demonstrate experience pitching the media on large- and small-scale Build new relationships with other government agencies, national and regional media contacts and grow syndication opportunities. Understand and quickly work with different outreach management tools, including but not limited to photo editing, video production, media syndication, and multi-channel marketing automation tools. Learn and implement new tools as needed to support overall outreach efforts.
Cascades Technologies, inc. is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.We are a military friendly organization and veterans are encouraged to apply. Federal law requires all employers to verify the identity and eligibility of all persons hired to work in the United States. Thank you for considering us for employment.